Motion Graphics
Motion graphics are segments of animation or digital footage that create the motion and rotation displayed by the computer graphics characters. This is usually added with audio for use in a variety of multimedia projects. Motion graphics are most likely being shown via electronic media technology, but can also be shown via manual powered technology. We incorporate motion graphic techniques in our work with logos for many different businesses, companies, podcasts, artists, etc. Using motion graphic technology we can animate just about any theme and text you could imagine.
3 Types of Motion Graphics
Allow us to help you target which type of motion graphic video you would like to use to communicate to your audience. Each type is specifically designed to convey your message concisely while keeping your viewer engaged.
Emotive The focus of these videos is to elicit a powerful, emotional response from the viewer. If you can tap into your audience's emotions, you have their undivided attention.
|
ExplainerTo articulate a concept, explainer videos distill the essence of that concept into a clear picture. This approach is often the right choice when your story is highly detailed, technical, or involves many steps to complete or explain.
|
PromotionalThis type of video or motion graphic is often more recognizable as a sales piece than the other categories. Any details that help motivate a viewer to a purchase decision should be positioned front and center in these videos.
|